Hey, I’m Aly

-Here is what I’ve done so far-

New York University – MS in Digital Marketing 

I am currently working on improving my digital marketing skills, through the MS in Digital Marketing program at NYU. These skills include social media management, blogging, digital analytics, brand management, finance for marketing, search engine optimization and search engine marketing.

Exicon International Group – Social Media Specialist  

Exicon Internation Group is a scientific events company that deals with the governmental, economic, and social sectors. During my time there, I created and executed social media strategies and content plans, covered live events, and generated analytics reports.

Mindshare – Social Media Executive 

Joining Mindshare was the passage into digital marketing professionalism. During my time there, I had the opportunity to work with international clients like HSBC, Azadea, Nissan, Zain Telecom, Activia. I worked closely with them on creating and executing proactive and adaptive social media strategies, content and campaigns, analyzed data and provided insights, covered live events, and trained new joiners.

Jumeirah Group – Sales & Marketing Intern

This internship gave me the opportunity to travel to Dubai and experience a new culture of luxury and service for a good 6 months. Dubai is a talent hub that attracts professionals from all over the world and Jumeirah Group definitely reflects that. To be specific, I assisted with the sales and marketing daily tasks at Jumeirah Zabeel Saray which is located on the Palm Jumeirah. If you haven’t visited it, you are missing out!

Mövenpick Hotels & Resorts – Public Relations Intern 

Learning the basic skills of public relations was no easy task for a first ever job, especially when my office was in a resort on the Mediterranean sea. However, when surrounded with the right mentors who push you out of your comfort zone, that is when the magic happens.

Les Roches – BBA in Marketing & Diploma in Hospitality Management 

I’m grateful for these 4 years away from home. Les Roches taught me independence, acceptance, and hard work. It was there where I learned all the fundamentals of the hospitality industry including but not limited to food & Beverage, rooms divisions, and sales & marketing. I also discovered a new passion for digital marketing and technology.